There are many options when choosing business gifts. A simple object can transfer the way of being a company or what you want to transmit: interest, gratitude, closer ties.
The benefits of this strategy are:
- Memory and familiarisation with your brand.
- Increase in the loyalty of its consumers.
- It is one of the pillars of a kind promotional strategy
Enter the top of mind of the consumer that is to get positioned thanks to the visual impacts achieved and the transmission of a message.
Characteristics
The business gifts must be original, useful, elegant, provided with a good design, durable as a utensil of the home, pottery, or clothing.
Classification
Institutional gifts
They are gifts that make the high positions of companies or institutions and always represent a special occasion. In these cases you should avoid corporate personalisations, you should think more about the person to whom you are going to dedicate this gift and assess their tastes or the occasion for which they are given away.
Corporative gifts
They should carry the corporate image but discreetly and elegantly. The primary motivation should be that they remind us, but it should not become an advertising element. From the perfect corporate and premium gifts supplier malaysia you can have the best deals now.
Internal gifts
They are those that companies direct their employees and on the occasion of different occasions, such as retirement, the birth of children, marriage, birthdays, for a certain number of years rendered at the service of the company, for the achievement of objectives, for incentives, etc.
Promotional gifts
They are used in a generalised way and mainly when the company attends fairs, congresses, exhibitions, group visits to the organisation.
These are some of the advantages offered by the strategy of business gifts, knowing how to present and present gifts is an excellent opportunity to be very close to your customers and remind them, pleasantly, who and where your company is.They are a great resource to build loyalty to those who are already customers and to make us known (attract new customers).
Who does not have a pen or a cup with a corporate image in their home?
What do we want to achieve through the gift? Articles must be designed to increase communication, motivate, and improve recognition.
How will we select the gift?
Remember that the image of the company is reflected in the gift offered.
Who will receive our gifts?
Loyal customers: Remember that behind the customer there is not only a business need but a person who chooses their provider. A good strategy is to give the managers of purchase accessories with our brand, some ideas: wines, sushi sets, desk set, and calendars, accompanied by good brochures.
